AUNO BATH
“A new way of presenting bathroom products”
PLAYING WITH COLORS
Art direction and Set design for the brand AunoBath. When we began this project we thought about the idea of presenting the products in new and original way that could transmit the feeling of being in a bathroom without including all the classic elements from this environment.
The result is a collection of photos with a minimal and colorful aesthetic where the different pieces are shown in different decontextualized environments that, however, can transmit the use and versatility of the pieces.
On this project, we worked choosing the different colors and finishes for the products, we designed the different settings for the images and we selected the elements that would be included in the sets. We work in collaboration with the photographer Juan Antonio Partal.
Art Direction: Carlos Jiménez
Client: Aunobath
Year: 2019
Photography: J.A. Partal
WE ALL KNOW HOW THEY LOOK IN WHITE
The idea was to make the pieces to stand out while they are in a new and modern bathroom environment
SETS, PROPS AND COLORS
Once we selected the pieces to be presented, we started working on the design of the different sets. We decided the colors of the main pieces, the colors of the backgrounds and we looked for the perfect props.
HOW TO SHOW THE SHOWERS
One of the biggest challenges on this art direction project was trying to find the way to show the showers. We had to show details of something that is completely flat on the floor while transmitting that it is placed in the right environment.
WASHBASINS, SHOWERS AND FURNITURE
We developed different sets where we could show different pieces in the same style
